A group of student entrepreneurs received a boost in funding after winning a local competition.
Four Lawrence University students took first place in the second annual The Pitch competition at Fox Cities Stadium Wednesday.
The competition brings the best entrepreneurial ideas from the brightest college students in northeast Wisconsin to compete for more than $50,000 in cash prizes and startup assistance.
The four juniors, Ayomide Akinyosoye, Nikki Payne, Alfiza Urmanova and Alejandra Alarcon won with their idea, “WellBell,” an innovative wristband device used for emergencies and wellness alerts.
They received $10,000 in cash and $15,000 in professional startup assistance.
Dayne Rusch from UW-Oshkosh came in second-place for his idea “Pyxsee,” an app that allows parents to monitor or limit their children’s time on social media and Sam Hunt of UW-Green Bay took third place for “PrecisionLAG,” a device attached to the grip end of a golf club to help the golfer make proper contact with the ball.
Last year, a team of Lawrence University hockey players took top honors.