Dog Tag Bakery produces sweet entrepreneurship opportunities for veterans

By Bobby Jones, Aug 5, 2016.

Dog Tag Bakery, Inc. is enriching the lives of veterans with service-connected disabilities, spouses and caregivers throughout the nation’s capitol by providing a quality education and the tools for a successful business venture.

“Prior to entering our five-month-long program veterans are vetted through an application process which includes individual phone interviews and subsequent in-person meetings with board members,” Meghan Ogilvie, Dog Tag Bakery, Inc. chief executive officer, said. “Once you’re accepted into our program, you’re enrolled at Georgetown University and are taught seven different courses by resident professors there just above the bakery.”

The curriculum includes accounting, management, communication, financial management, marketing, business policy and entrepreneurship.

Ogilvie said the bakery is the foundation of the educational program. The bakery helps teach the veterans how to run a small business.

“While they get education, they also get the training in the front-of-house of human resources, customer service, hiring, firing, scheduling, procurement, labor costs, marketing of business, accounting side of putting together costs expenses and ways to generate more money,” Ogilvie said. “The hands-on training in business can prove to be a platform for anyone trying to start their own nonprofit or their own business.”

Additionally, Dog Tag Bakery, Inc. provides professional development training, which includes resume review, digital marketing workshops and personal development in aiding an entrepreneur with his or her pitch for a business.

Dog Tag Bakery, Inc., also has a program called ‘Finding Our Voice,’ where each student goes through the process of telling his or her story to the class. The student must also provide a business plan to the class.

At the conclusion of the courses, students are presented with a certificate in business administration from Georgetown University.

Now gearing up for its fourth graduating class, Ogilvie is proud of the success rate of veterans completing the program – preserving to become savvy entrepreneurs and developing their own businesses.

Shay Mason, a former Army counter intelligence agent and Russian linguist, had a dream to start a business after leaving the military.


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