BUSINESS IDEAS

Young Nottinghamshire entrepreneur launches new ridesharing app for students

He believes it is the first of its kind in the country

A young Nottinghamshire tech entrepreneur is set to launch his new ridesharing app this month.

Roshan Sood, 24, of West Bridgford , has made UniLift, an app which he believes to be the first of its kind in the country.

It allows students to share lifts together by either offering or booking a lift in a car heading where they want to go.

The former Nottingham High School pupil and economics graduate has been single-handedly leading the project since he first came up with the idea two years ago.

He said: “To start a business or a website today is a lot easier so I thought I would give it a go.

“It has been a lot of work but when it is your own project you do not see it as hard work. I have enjoyed it.

“Doing this has pushed me out of my comfort zone. I am sure the nerves will kick in as I get closer to the launch but at the moment I am just excited.”

Mr Sood came up with the idea while he was on his year abroad in Valencia and noticed students in Europe were saving money with similar companies like BlaBlaCar.

He realised there was a gap in the market for an app just for students here in the UK and he found many were using Facebook groups to find cheap lifts.

He set about developing the idea in his final year of university and has concentrated on it fully since he graduated in June with support from his family and a team of developers in India.

The idea is that users chose where they want to go and then see who else is heading there and has a free space.

They then agree a price and travel together, with driving license verification and real-time tracking to provide security.

The aim is to provide a sociable and cheaper alternative to trains and taxis – with Mr Sood estimating that a trip to Manchester should cost roughly £12.

Although it is starting in his home city, which he believes is “up and coming”, Mr Sood hopes to expand it to cities across the country.

To save money while he sets up his business he is currently living with his parents in West Bridgford.

His mum Asha Sood, 52, a healthcare professional, said: “I am very proud of him. When they are inspired by something and follow their dreams it is great.

“He has always been entrepreneurial. From the age of 13 he has done little projects, pushed the boundaries and come up with ideas.

“As a mother, my advice I can give is there are going to be good days and bad days and what is important is how you react to them. I am excited and happy for him.”

The app is already available online in the App Store and Google Play but will be officially launched at an event in partnership with the popular student night Crisis at Rock City on January 31.

refernce: http://www.nottinghampost.com/news/business/young-nottinghamshire-entrepreneur-launches-new-1072298

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